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Mascot updates

March 9, 2011

Mascots are symbols of good luck, often used in sports to promote and to merchandise.  The Olympics have used mascots since 1968 and are  they are more entertaining than they anticipated.  It may only be  2011, but you can now play with the 2012 Olympic mascots, Wenlock and Mandeville, at their flashy website.

London Olympic Mascots

  You can customize your own version of the mascots (you can see mine, #5290) play games  and learn about the sports of the summer Olympic games.

  While London is having fun promoting their games, Sochi is still working at putting their mascots together.   As of February 26th, the organizing committee announced the mascots.  The Olympic mascots were chosen with a public vote, and the Paralympic mascots were chosen by a committee of paralympic champions.

“Today, the Sochi 2014 Olympic and Paralympic Winter Games have adopted its own symbols and, for the first time in the history of the Olympic Movement, the whole country was involved in choosing the mascots. There are three mascots for the Olympic Winter Games, representing the three places on the Olympic podium. All top-three characters according to the Olympic system will become the Olympic Winter Games mascots. The mascots are the choice of the whole our country and will remain in the history of the Olympic movement”.  -Dmitry Chernyshenko, President and CEO of the Sochi 2014 Organizing Committee

The Sochi Mascots at Home

  Three mascots were chosen for the Olympic games, and two for the paralympic games.  The short list for the Olympic mascots included a character Grandfather Frost until the Russian Prime Minister, Vladmir Putin, announced his preference for the snow leopard and Grandfather Frost was dropped from the ballot.  Apparently concerns were raised that the character was a winter holiday symbol for Russia, and would be Olympic property if chosen.  Another problem surfacing is the similarity between the polar bear and the Olympic mascot from 1980.  The original creator of Misha says that everything about the new bear design is taken from his bear.

Compare the Bears

  As an end note, in Los Angeles 1932 a little black Scottish Terrier named Smoky may have been the first Olympic mascot, even if he was very unofficial, and didn’t have flashy websites or  media controversies.  He was seen walking around the Olympic village wearing a cute little coat with “mascot.”

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